PRs are one of the most cost effective marketing tools online! Signup Today!


Press Release: LA Clippers Announce 2017-18 Schedule

Posted by on 1:25 am in Press Release | 0 comments

The L.A. Clippers tip-off the 2017-18 NBA regular season, presented by Agua Caliente Casino Resorts, on Thursday, Oct. 19 at STAPLES Center against the Los Angeles Lakers at 7:30 p.m. PT on TNT. The Clippers’ home opener comes on Saturday, Oct. 21 when they face the Phoenix Suns at 7:30 PM.

Single game tickets will go on sale to the general public on Thursday, August 17 at 10:00 a.m. PT. Availability is limited to 1,000 tickets or less per game. To purchase tickets for Clippers home games, fans can visit, or call 888-9-AXS-TIX (888-929-7849).

The Clippers play eight of their first nine games at STAPLES Center. Early season STAPLES Center highlights include a game against 2017 Western Conference Playoff foe, the Utah Jazz, on Tuesday, Oct. 24 and a matchup against the defending NBA Champion Golden State Warriors on Monday, Oct. 30.

The Clippers have 31 nationally televised games this season, appearing on NBA TV 12 times, ESPN 10 times and TNT nine times. Over the last six seasons, the Clippers have appeared in at least 29 nationally televised games each season.

Other notable games on the schedule include a matchup with the Warriors on Saturday, Jan. 6 and the lone visit of the season from the Eastern Conference Champion Cleveland Cavaliers on Friday, March 9. The Houston Rockets visit the Clippers on Monday, Jan. 15 and Wednesday, Feb. 28.

This season, the Clippers will play 14 sets of back-to-back games, down from 18 last season and their longest road trip is five games from Nov. 17-Nov. 25. The longest home stretch for the team is six games from Feb. 28-Mar. 10. Overall, the Clippers will travel 50,725 miles this season.

The Clippers face every team in the Western Conference a total of four times (two home and two away), with the exception of the Dallas Mavericks, Denver Nuggets, Oklahoma City Thunder and San Antonio Spurs, who they play three times each.

The complete L.A. Clippers 2017-18 schedule can be accessed HERE.

Fans can visit, or call 888-9-AXS-TIX (888-929-7849) to purchase tickets for any Clippers home games. The best way to guarantee your seat to the biggest games is to purchase Full, Half or Partial Plans by visiting or by calling (213) 204-2900. Groups of 12 or more should visit to contact the Group Sales Department.


Posted by on 1:25 am in Press Release | 0 comments

source: file photo

ST. JOHN’S, ANTIGUA, August 17, 2017 – LIAT wishes to advise passengers that due to the impending passage of Potential Tropical Cyclone Nine that several destinations will be affected. In order to transport passengers to their destinations safely and to reposition our aircraft to operational airports, several flights today have been retimed
and cancelled.

LI 393 will be retimed to depart Barbados at 6:00 p.m.

Please note that the following flights have been cancelled for Thursday 17 th August, 2017

LI 369 from St. Lucia to Barbados
LI 769 from Barbados to St. Vincent
LI 770 from St. Vincent to Barbados
LI 567 from Dominica to Barbados
LI 523 from Dominica to Barbados
LI 307 from Barbados to Grenada
LI 738 from Port of Spain to St. Vincent

Please note passengers who have been affected will be allowed to rebook within the next two weeks with all change fees waived. We strongly advise our passengers to contact LIAT’s Call Centre for rebooking

1-888-844-LIAT (5428) Toll Free from destinations within the Caribbean Region
Call Antigua 1-268-480-5601/2 from Other Countries 1-246 434 5428 from Barbados

LIAT also wishes to advise that passengers who decide to travel but are unable to complete their journey due to disruption caused by weather conditions, will not be provided with meals, transportation, hotel accommodation etc. Passengers with onward connections are advised to contact the respective regional and international carriers.

LIAT regrets any inconvenience caused by these cancellations as a result of the passage of the impending potential tropical cyclone.’

The next advisory will be given at 6:00 p.m. on Thursday 17th August, 2017.

Nippon clarifies press release issued August 7th, 2017

Posted by on 12:46 am in Press Release | 0 comments

Aug 16, 2017 ( via COMTEX) — (via TheNewswire)

Brossard (Quebec) / TheNewswire / August 16th, 2017 Nippon Dragon Resources Inc. (the “Corporation” or “Nippon”) (tsx-v symbol:NIP), wishes to clarify the press release issued on August 7th, 2017 regarding a non-brokered private placement by stating that an insider of the Company subscribed for 2,202,304 Units of the Financing for gross proceeds of $110,115.20.

The issuances of Units to insiders pursuant to the Private Placement will be considered related party transactions within the meaning of TSX Venture Exchange Policy 5.9 and Multilateral Instrument 61-101 Protection of Minority Security Holders in Special Transactions (“MI 61-101”).

About Nippon

Nippon is active in the exploration and the development of gold resources in Quebec. The Corporation holds a gold property with resources recognised in accordance with NI43-101 and also an exclusive license for the Thermal Fragmentation mining method.

The company’s growth strategy is based on:

??The development of its gold deposits with the objective of producing revenue from its operations;

??Increasing the value of its mining assets by prioritizing the exploration targets; and

??The commercialisation and employment of its thermal fragmentation technology.

For additional information:

John Stella, Investor relations (514) 718-7976

Donald Brisebois, President CEO (450) 510-4442

Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release. This press release includes certain statements that may be deemed “forward-looking statements”. All statements in this release, other than statements of historical facts, that address future exploration drilling, exploration and production activities and events or developments that the Corporation expects, are forward looking statements. Although the Corporation believes the expectations expressed in such forward-looking statements are based on reasonable assumptions, such statements are not guarantees of future performance and actual results or developments may differ materially from those in forward-looking statements. Factors that could cause actual results to differ materially from those in forward looking statements include market prices, exploitation and exploration successes, continued availability of capital and financing, and general economic, market or business conditions.

Ressources Nippon Dragon Resources Inc. 7055 Taschereau Blvd., suite 500, Brossard (Quebec) J4Z 1A7

Tel: (450) 510-4442

Copyright (c) 2017 TheNewswire – All rights reserved.

The Anatomy of a Horrible Press Release

Posted by on 12:46 am in Press Release | 0 comments

In the cutthroat world of entrepreneurship, the direction and scope of a company is critical. Every opportunity to expand your reach with a new product or service needs to be maximized, otherwise your company may just wither away into the abyss of failed ideas.

PR is one of the best ways of getting people to talk about you – and it’s no secret about the value of word-of-mouth. We all want it from the horse’s mouth, but what’s the best way to get it?

If PR is the engine that keeps your brand humming, then a press release is the piston that propels it into motion. Writing an effective press release is not an easy task – it requires getting the attention of journalists who spend all day waiting for the most ‘newsworthy’ leads to jump on.

An effective press release must have a proper structure, be catchy and ‘newsworthy’ in its essence, and tell the story of the brand (and it’s future) in a few concise paragraphs.

A bad press release isn’t going anywhere other than the junk folder.

The funny thing is – it’s much easier to write a bad press release than a good one.

the anatomy of a horrible press release

photo taken from

What Separates A Horrible Press Release From An Excellent One?

Poor Structure

Structure refers to the layout, grammar, punctuation, perspective, and length of a press release. In the anatomy of a bad press release, some (or all) of these structural components are ignored. Katy Cowan, owner of Creative Boom, has seen everything under the sun when it comes to press releases. She has given some thoughtful insight into common pitfalls of a bad press release.

Title Falls Flat

According to Cowan, it all starts with a title that is not quite right. Perhaps it is too long, too simple, written in the first person, or just trying a little bit too hard to grab attention.
Her advice is to “avoid lengthy, detailed titles that go on and on”.

The Perspective is all Wrong

Another feature of a horrible press release is when it’s written in first person. It might seem like an edgy way to flout convention by writing this way, but when you’re trying to catch the attention of journalists, following convention is helpful. “You have to imagine that someone else is telling your story at all times,” Cowan says.

Punctuation Matters

A third example of poor structure in a press release is bad punctuation or grammar. Perhaps the capitalization is not consistent, or there are some glaring spelling mistakes in the body. As Cowan says, “the right spelling and grammar is important.” Guess what: it’s really that simple.

There is, in fact, a proper way to structure a press release. Jenni Bednarz has put together a nice breakdown of what constitutes a professionally structured press release. According to Bednarz, every press release should have a header, a headline, a dateline and lead, a body, and a three pound sign to show the journalist they have reached the end of the document.

Incorporating all these features in the document will make it easy for a journalist to digest the purpose and value of your press release. Bednarz makes it clear that additional information is key to fleshing out the body of the text. “The critical elements in the body of a press release” she writes, “are more details about the story and quotes from people related to the story.” She does cautions against using more than three quotes in the text, which is good advice given the body should only be around 400 words.

Those who follow the traditional structure will have succeeded in doing something so many have failed at – writing a professional press release.

It Lacks Central Focus

The most important part of a press release is the content itself. The content spells out exactly what is going on in the company, and why people should pay attention. It should be concise and clear – which is harder to accomplish than it sounds.

It is easy to become overly enthusiastic and full of praise without saying anything informative about the new product at all. Using buzzwords and regurgitated marketing content is not going to catch the eye of a journalist, and yet it is an all-too common phenomenon of the PR world.

Nicki Porter has had just about enough of it. “When did they get so gimmicky?” Porter cries.

In her eyes, a horrible press release is one that lacks focus in all kinds of ways, including:

– a really long headline
– a lot of “schmoozing”
– way too many backlinks
– a really long business manifesto in the body of the text
– quotes from within the company instead of industry experts
– useless stats
– run-on sentences

All this takes away from the central point of the press release, which is to highlight something new and exciting about your business.

There is a way to cut right to the point, however.

As Jamie Thomson says, the press release should “have an angle that sets their news aside from other ‘run of the mill’ achievements.”

This requires putting the achievements of your company into a scope that makes sense to the reader.

According to Thomson, the best way to centralize the focus of a press release is to answer the five W’s and the H. That is the who, what, where, when, why, and how of the topic at hand. Answering these six questions will keep the press release right to the point – and that’s what journalists like to see.

the anatomy of a horrible press release

photo taken from

Where Are The Links?

A lot of small business owners might not know that a press release can (and should) have some SEO components to it. SEO components in a press release include backlinking to relevant individuals and companies in the body of the text itself.

This is a new feature that Google authorized in 2013, so if you’re not including backlinks in your press releases, then you are living in the past. Just make sure you don’t make them adversarial or unrelated to the release itself by following Google’s Webmaster Guidelines.

Backlinking to experts and collaborators that are featured in the press release will increase it’s exposure and reach potential. This should not be forgotten by writers because one of the major points of a press release is to increase traction and raise brand awareness.

Sarah Skerik has written extensively on the benefits of backlinks and other SEO components in crafting an effective press release. It all comes down to credibility and accessibility for Skerik, who is quite pleased with the opportunities that Google have made available. Some of these opportunities include:

Backlinking to Quality Sources

This is a great way to cultivate reciprocity between the experts and the company itself, or between companies that are collaborating on a new product.

Putting in a Twitter Plug

Skerik recommends putting a plug right after a “key stat” or “pithy quote” to encourage interaction.

Make a New Landing Page

Here is where Skerik gets really creative. “Instead of simply linking to a page on your web site,” says Skerik, “have a landing page designed specifically for your press release. Populate that page with content that is relevant to your message, and provides details for journalists and engagement for potential customers.” This is a great way to optimize your press release for maximum exposure across all social channels.

A Press Release Is Nothing If No One Ever Sees It

So far we have covered what not to do in the crafting of a press release itself. The anatomy of a press release often overlooked in the interest of ‘making an impact’. The truth is that a press release only makes an impact if enough people read it.

To reach your audience, a proper outreach campaign is required, and that involves a number of important steps.

What does a proper outreach campaign look like?

As Nora Leary tells it, a proper outreach campaign means tracking down journalists that are interested in your company and who might be willing to write about it.

The rule of thumb is to “always research the reporter before you reach out” so that you have an understanding of their speciality area. If they write about healthcare and you run a flower shop, for example, save your efforts for someone that matters.

When it comes to contacting journalists, brevity and persistence is key. Ms. Leary knows from personal experience that brisk, informative, and personal email correspondence is the best way to go with journalists. That way, when it comes time to send them your press release, they know what to expect.

Don’t Rush Greatness

Writing like any other craft, needs to be developed. If your press release isn’t working, then you scrap it – and get to work on a new angle with a better hook! The key to success is to keep trying until you get it right – as well as applying strategy in your outreach efforts.

Create something great, put it on the right person’s desk, and you will find the fame that you are seeking!

Print Friendly, PDF  Email

PRESS RELEASE: Win a car with Courts and Whirlpool – St. Lucia …

Posted by on 12:32 am in Press Release | 0 comments

Since its inception in the 1980’s, furniture and electrical superstore Courts has transformed the shopping experience in Saint Lucia with their wide range of top brand furniture, electrical and appliances.

The company, at the beginning of August, launched the “We’ve Got It All At Courts” promotion which is characterized by amazing deals and offers on items across the store. The promotion which will continue until the end of August, gives consumers the opportunity to shop at the superstore and pay absolutely “Nothing Down and Nothing Further for 60 Days”.

Courts has also partnered with International Powerhouse in Appliances, Whirlpool, and will give one lucky customer, purchasing any Whirlpool Appliance the chance to win a brand new “2018 Hyundai Range”.

As the authorized retailer of Whirlpool products in St Lucia, Courts is proudly offers the widest range of Whirlpool appliances from stainless steel refrigerators and cookers, to dryers and washing machines and even microwaves.

The draw for the 2018 Hyundai Range will be done the first week in September. Customers are encouraged to participate by simply purchasing any Whirlpool product.

For more details, or to hear more about our many deals and offers, visit us online on Facebook.comCourtsstlucia. Customers who purchase online on also qualify to win the vehicle.


Press Release: Police Probe Discovery of Dead Body at Perry Bay

Posted by on 12:32 am in Press Release | 0 comments


Investigations are already on the way into the discovery of the body of 62yr-old Henson Phillip aka “Bongoniah” of Perry Bay, who was found dead at his home around 6pm on Sunday.

A friend of the deceased made the discovery and called 911. Police arrived on the scene and found his body lying on the floor of a one bedroom house in the early stages of decomposition. A medical doctor arrived on the scene around 8pm and pronounced him dead.

Prior to his death, Phillip suffered a stroke and was in and out of the hospital. He was last seen alive sometime in the afternoon of Sunday 6th August. Foul play is not suspected in the matter.


PRESS RELEASE: International Youth Day August 12 – Building peace through different jobs for youth

Posted by on 10:38 pm in Press Release | 0 comments

Guy Ryder Director-General of the ILO

Today, we celebrate the role of Youth in Building Peace. Decent job opportunities for young people can make a major contribution to conflict prevention, reconstruction and recovery, and to building resilience in fragile situations

About two billion people are living in countries affected by conflict, violence and fragile situations. More than one third of them are youth aged 15 to 24.

Young women and men in these countries are particularly at risk of foregoing school and training – where such opportunities are available – and dropping out of the labour market.

Left without options for securing a livelihood, some, generally the most marginalized and disadvantaged, turn to armed conflict.

So what is at stake here, is not only their present and future but also the resilience and ability of entire communities and societies to recover and to build a better future.

We also know that youth are part of the solution: when young women and men are listened to, supported and empowered, they become active agents of peace-building, actors for recovery and resilience.

The international focus on the role of youth in building peace could not have come at a more opportune moment. Two months ago, the ILO’s International Labour Conference, adopted a new Recommendation, No. 205 (2017) on Employment and Decent Work for Peace and Resilience.

It provides guidance on promoting decent work opportunities in response to crises arising from conflict and disasters. The Recommendation pays special attention to the protection, education and training of children and young people in situations of conflict and is founded on the value of dialogue. It has the potential to become a powerful driver of enduring peace.

We now have a historic opportunity to scale up our action on youth for peace by implementing the guidance given by Recommendation 205 and the UN Security Council Resolution 2250 (2015), through the Global Initiative on Decent Jobs for Youth and its unique multi-stakeholder partnership, to advance the 2030 Agenda for Sustainable Development.

Two fundamental principles will guide our action to leverage youth engagement in peace-building: First, youth voices must be heard, their creativity engaged, and their rights respected; as stated in our 2012 Call for Action.

Second, the importance of investing in youth skills and access to decent jobs.

An ILO publication, Rising to the youth employment challenge: new evidence on key policy issues, being launched for Youth Day 2017 proposes innovative approaches in this respect (add link). It has three key messages:

-Effective youth employment policies require a comprehensive strategy reflecting the interaction and interdependence of policies and programmes.

-Appropriately designed wage subsidies can enhance skills, offer meaningful work experience and improve long-term employment prospects for youth.

-Self-employment programmes – with formalisation as a conditionality – can make formal employment an attractive alternative for young people and their enterprises, both disproportionately represented in the informal economy.

Today, we celebrate the contribution of young women and men to peace. Their dedication and courage should go together with our resolute commitment to scale up action and investment in skills and decent jobs for youth.

A young activist working at Zaatari refugee camp on the outskirts of Amman, Jordan declared: “When adolescents and youth have a vision, they will dedicate their life to achieving it.”

[Mercy Corps, available online]

Young people globally have spoken of their vision for a future with decent work. We know what works to improve decent employment outcomes of youth, let’s make it happen!



PRESS RELEASE: Fisheries reminder

Posted by on 10:37 pm in Press Release | 0 comments

The Department of Fisheries reminds all vendors and consumers of the following:

Closed Season

  • Crayfish
  • Sea Turtle
  • Sea Urchin/Sea Eggs

Open Season

  • Conch (Lambi)
  • Lobster 

Please be aware that contravention of the Fisheries regulations carries a fine of up to $5000. For more information please contact the Department of Fisheries at 468-4143 or 468-4135.


‘Van Helsing’ Season 2 News, Release Date: Syfy Releases Official Trailer

Posted by on 9:46 pm in Press Release | 0 comments

Facebook/VanHelsingSeries“Van Helsing” season 2 will start airing later this year.

The official trailer for “Van Helsing” season 2 has already been released, and it looks like the upcoming episodes will address the cliffhanger left by the previous installment’s finale. The video also teased there will be new villains and some major changes in several of the characters.

At the 2017 San Diego Comic-Con, Syfy unveiled a different trailer for the series. Since the trailer did not have dialogue, it was quite difficult for the audience to understand what to expect next season in terms of the show’s plot. Fortunately, the new official trailer already came with dialogue and put across some important details about season 2.a

In the opening of the clip, there was a voice saying that the upcoming season will feature “stronger, more powerful vampires.” However, the main character in the series, Kelly Overton’s Vanessa, seemed not at all bothered by the arrival of more vampires since she appeared to be sure she could handle them..

Another of the major highlights of the trailer is Dylan, Vanessa’s daughter, who had been missing until Vanessa finally discovered that she had transformed into a vampire. The video suggested that just like her mother, Dylan is a special vampire who does not burn under the sun.

The new clip also showed there will be changes affecting two other characters, Aleks Paunovic’s evil vampire Julius and Christopher Heyerdahl’s serial killer Sam. In the trailer, Julius was shown working with Vanessa, hinting that he will no longer be as evil as he was in season 1. There are also speculations that he will finally join Vanessa’s group in season 2.

Meanwhile, in showrunner Neil LaBute’s statement about season 2, he revealed that the road ahead will be both wonderful and terrifying for Vanessa and her allies.

“Van Helsing” season 2 is expected to premiere later this year on the Syfy network.

Press Release: Police Probe Discovery of a Dead Body

Posted by on 9:46 pm in Press Release | 0 comments


A probe has been launched by the police into the discovery of the charred remains of an unidentified male body, which was found approximately 1:45 am on Friday in Yepton’s area.

The gruesome discovery was made whilst police were on mobile patrol in the area, and came across the burnt remains of a vehicle believed to be a Noah Van with the body inside. The body was found on the front passenger seat. A medical doctor arrived on the scene shortly after 3 am and pronounced the body dead. Further investigations are currently ongoing into the matter.

Police are now appealing to members of the public with information into this recent incident to contact the Criminal Investigations Department at 462-3913 or 462-3914.